18 Inexpensive Beauty Brands That Feel High-End

By Krystal Brown

In the beauty world, we hear a lot about expensive products. Cushion compacts that cost $60, ultra-fancy packaging, and $100 face creams are the talk of the town. Yet, everyone needs and deserves to know that the beauty industry is filled with many affordable standouts. Whether presented in fancy packaging, these beauty products are the same or even better quality than some $100 products today.


ColourPop has become the most successful makeup company because it has a vast majority of eye shadows ranging from bold to natural, creamy lipsticks. It is known to be the most affordable makeup product that is most raved about. This makeup has made a ton of money through its unique products with its high pigments, long-wearing, the trendiest, and fine packaging. It is the leading makeup brand that has caught the world’s attention.

The Ordinary 

The Ordinary is an effortless packaging skincare. It focuses on ensuring that each of its single-production ingredient products is the best they can be while targeting people’s skin problems. It has a lot of products listed, from serums to tablets. The brand claims that they work instantaneously to benefit the skin. These ingredients have a scientific reasoning behind each one to determine what they do for all skin types. The packaging impact is minimalist but gives a sense of luxuriousness.

E.l.f Cosmetics

e.l.f cosmetics is the best-known discount brand with the highest quality of goods. It has a wide range of cosmetic products, from affordable brushes to cosmetics kits. E.L.F. offers sleek packaging, innovative formulas, and on-trend shades that rival prestige lines. Any lady will find what beauty products they need by searching the brand of e.l.f.


NYX Professional Makeup has become one of the world’s leading brands of color cosmetics by providing unbeatable prices and high-quality products inspired by the future, not just to keep up with trends but to create them. Owned by L’Oréal, NYX products can be found in over 70 countries at thousands of retailers, including specialty beauty and fashion stores, freestanding shops, and beauty supply stores. Users have found NYX and have developed a passion for amazingly affordable cosmetics.

Wet n Wild

Now, this brand has been around forever. Why? They are affordable, and each product has always been of excellent quality. They also have a cruelty-free, vegan formula and are always on trend, with many new products twice a year. Their MegaGlo Highlighters are one of the best things they have to offer, and they have so many unique shades it’s unbelievable. 


CeraVe has quickly become one of the top affordable skincare brands, loved by beauty editors and dermatologists. With robust formulations created to target an array of skin conditions, their products as a whole, but especially the Hydrating Cleanser and Moisturizing Cream (which you can learn more about here), provide supreme hydration and nourishment that will not leave you in tears when you check your bank statement.

The Inkey List

Similar to The Ordinary’s skincare approach, The Inkey List is all about simplicity and transparency. The packaging is straight to the point; there are no frills or fussy details, just stripped-back and honest looking. What’s also more importantly stripped back is the price point; unlike some of the other brands who boast reasonably priced products, The Inkey List genuinely is. 


Essence makes fun products that are trendy and don’t break the bank. The must-have products you should own from Essence are the Lash Princess mascara, their formulas for liquid lipsticks, and their pure nude highlighter.

Makeup Revolution

Makeup Revolution, a brand famous for its inexpensive imitations of luxury cosmetics, provides cost-conscious consumers with an affordable option that pays attention to quality. With an extensive inventory of eye shadow palettes, bronzers, and foundations, Makeup Revolution has created a name for itself that’s synonymous with savings.

The Body Shop

The Body Shop is a well-known skincare, body care, and cosmetics brand. The Body Shop sells many different products that are made ethically. The products are also made with high-quality ingredients. The Body Shop has everything from serums to body washes!


Milani gracefully merges style and prestige with affordability. Nothing on the earth is more important to them than a woman’s satisfaction. The pride and joy of Milani is its exquisite panoply of colors for face, lips, nails, and eyes. No other brand offers so many compelling and thrilling choices.    

Physician’s Formula

Physician’s Formula is well-known for its hypoallergenic and dermatologist-tested makeup for sensitive skin. You’ll love Physicians Formula’s line of makeup essentials with trendy colors and innovative formulas like the company’s Butter Bronzer and Murumuru Butter Lip Creams. Physicians Formula makeup is available at most drugstores and discount retail chains, including CVS, Walgreens, Ulta, and Rite Aid. Physicians Formula is also available on drugstore.com.

Juvia’s Place

Juvia’s Place is known for producing vital, energetic colors inspired by African culture and landscape. Their eye shadow palettes consist of vibrant, mega-pigmented colors that are fine in quality. To top it all off, the packaging is designed to emulate high-end brands, which will make anyone feel their money’s worth.

BH Cosmetics

BH Cosmetics provides its customers with affordable professional makeup palettes and brushes. You can get your favorites at bhcosmetics.com. BH Cosmetics is a favorite of makeup artists and beauty bloggers alike for its high-quality makeup products that are also affordable. 

Pixi Beauty

Pixi Beauty is popularly known for its skincare-infused makeup products that refine and perfect your skin with natural nutrients. It is a brand that celebrates women and provides you with that comfort of looking your fabulous self. They give you essentials that will enhance your natural radiance using pure yet active ingredients and help you look like you – only better. 

Catrice Cosmetics

Catrice Cosmetics is a brand that is meant to inspire women every day. They are trend-inspired products with high quality and very affordable pricing. Their brand effect is sleek packaging and trying to be trend-inspired, which they are successful at. For example, their Liquid Camouflage Concealer is excellent if you want to cover up some imperfections quickly, and the HD Liquid Coverage Foundation can make your skin look perfect. 

Revolution Skincare

Revolution Skincare products are a great starting point for experimenting with new skincare ingredients. They’re all affordable and address different skin care concerns, including dehydration, aging, and uneven skin tones. 


Ardell is a quality lashes and brow product that offers professional results at affordable prices. Their lashes and brow products have various styles and formulations to get glamour on a budget.


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